The rise of these new products has stirred retailers to re-think milk marketing and the whole category may be the beneficiary. While health reasons are a factor, taste is playing a part, too. Bob Vosburgh analyzes the old and the new approaches to one of consumers' basic food sources. How are retailers marketing alternative milks? What role can manufacturers play in driving sales? This month’s Category Profile offers a comprehensive report. Click here for video.
Juice is king. Fruit juices. Vegetable juices. They are healthy and taste good. The category, however, has had to stay on top of changing tastes and eating habits. This month's category profile looks at the products and the potential. Click here for video