Can Store Brands Clean Up Laundry Sales?

For decades, national brands have dominated the laundry category, but a new generation of young men and women is redefining what consumers want and will buy. The change could mean a big breakthrough for store brands. Environmentally-friendly is part of the change ‑ but so are high-efficiency washing machines which conserve energy and water. Bob Vosburgh analyzes the trends and how retailers are using store brands to attract customers. What role can manufacturers play in driving sales? This month’s Category Profile helps answer the question. Click here for video

  • In The Stores, On The Shelves
    In this month's edition, Amazon's private labels are playing a big part in eating up more food market share; Meijer launches a new line of OTC products; check out Price Chopper's cool new PIC soda cans, and try on new Millennial-focused cosmetics from Walgreens. Click here for video.